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Hookz Package Concepts

Hookz Package Concepts: Sof Sole
Client: Implus Footcare, LLC. · 2004

The Hookz product line consists of athletic socks paired with matching laces. We took this several different directions. Initially the primary market was to be the young urbanite. Clean, bold, athletic looks were explored. Eventually we ended up paring down the design to something more unisex and universal.

|| Main Gallery || Hookz Final Design

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Contents + Design Copyright 2002 Elizabeth Mitchell